Microblading

There are a dizzying number of brow products and services at our disposal aimed to get us lush and thick brows. But one treatment took Instagram by storm: microblading, the process of tattooing tiny brow hairs with a needle. We spoke with celebrity makeup artist and brow specialist (a.k.a The Eyebrow Doctor) Piret Aava to learn everything we need to know about the semi-permanent solution.

The Treatment

Microblading is a semi-permanent tattoo technique used to create the illusion of fuller brows. "With this method I can create almost any look: from a very natural light finish to a beautifully bold brow," says Aava. First, she consults with clients about the best brow shape for their face and chooses a color that matches the natural hair color and skin undertone. The brow area is then cleaned and numbed for the treatment. Instead of using a tattoo machine, she uses a little handheld tool to manually draw hair strokes. Lastly, she applies an ointment like the EyebrowDoctor Aftercare to help with the healing process.